About the Truth Fund
The Truth Fund was founded by Boston Celtics co-captain Paul Pierce in May of 2002. It was developed as a means for Paul to streamline all his charitable efforts and make an impact on the lives of disadvantaged youth in the Greater Boston area as well as in his hometown of Inglewood, CA. The Truth Fund provides Paul with a direct reach into communities, enabling him to make a significant impression in the lives of children, not only as a dedicated athlete but also as a role model and citizen. Its newest initiative, the Truth on Health Campaign, is designed to help encourage and inspire young people to lead healthier lifestyles. The Truth Fund is a 501 (c) (3). For more information, visit paulpierce.net.
FitClub34 is a rewards based fan club turned “fit” club that provides children with the information, resources, and tools necessary to become more active and physically fit. Members must make a promise to lead a healthier lifestyle by eating healthy and exercising for one-hour per day. Members receive the Paul Pierce Activity Watch, powered by Switch2Health (S2H), to track their physical activity, receive a rewards code and accrue points to win a number of prizes including an iPod Nano, Nintendo Wii, a Paul Pierce signed jersey, or the chance to meet the All-Star. For more information, visit www.truthonhealth.org. FitClub34 is supported by title sponsor Harvard Pilgrim Health Care. Other partners include Comcast, Comcast Sports Net, Mike FM, Liberty Bay Credit Union, CAVU, Tufts Medical Center, USI and the Boston Center for Youth and Families.
AboutFitClub34 from Harvard Pilgrim
FitClub34 from Harvard Pilgrim is the program’s New England based initiative that supports thousands of children through partnerships with community groups throughout the region. Participating community groups include Boston Centers for Youth & Family Services, CAVU Health Centers and the Josiah Quincy Elementary School in Boston. FitClub34 from Harvard Pilgrim rewards feature regionally-based prizes and rewards including the opportunity to meet Pierce, attend Celtics games in his personal suite, tickets to see him live at the Garden and discounts at local participating retail outlets.